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DataAgent (OnPremise)

DataAgent (OnPremise)

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Intelligent Marketing Agent
Overview Intelligent Marketing Agent Openness and Integration
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Overview Intelligent Marketing Agent Openness and Integration

The Intelligent Marketing Agent is a smart tool that helps enterprises automate marketing tasks and optimize customer interactions. It enables rapid integration of intelligent marketing capabilities, reduces custom development costs, and is suitable for scenarios such as upgrading customer service or sales guidance, building intelligent Q&A systems, and analyzing conversation data. Some features support third-party invocation or integration via OpenAPI. This document introduces the openness capabilities of each functional module.

Feature breakdown

Supported openness capabilities and integration methods

Marketing interaction assistant

Unstructured data labeling

  • Feature openness: The unstructured data labeling feature currently does not support openness, meaning it cannot be invoked via OpenAPI at this time.
  • Third-party integration of labeling results: The results of unstructured data labeling can be directly saved as VeCDP datasets or tags. You can refer to the openness documentation of VeCDP for details.

Marketing interaction assistant

Enterprise knowledge engine

  • Feature openness: The enterprise knowledge engine currently supports OpenAPI interfaces. You can use OpenAPI interfaces to modify, delete, and perform other operations on the enterprise knowledge engine. Please refer to Enterprise Knowledge Engine API Documentation for details.
  • Third-party integration of enterprise knowledge engine results: After creating the enterprise knowledge engine, you can create API applications on the Agent. Subsequently, third-party integration can be achieved through the provided API plugin. Please refer to (不发布)Marketing Interaction Assistant Third-Party Integration Guide for details.

Customer service/sales guidance scenarios

In customer service or sales guidance application scenarios, you can create API applications on the Agent. Subsequently, third-party integration can be achieved through the provided API plugin:

  • If you already have a sales guidance or customer service system and need to integrate AI capabilities for upgrades without a complete system replacement, Volcano Engine provides underlying data capabilities and development tools, allowing you to flexibly conduct frontend and other development according to your needs. Please refer to (不发布)Marketing Interaction Assistant Third-Party Integration Guide for details.
  • To purchase the complete platform, Volcano Engine will provide end-to-end services from data interfaces to front-end pages. For details, see User Case: Customer Service / Sales Scenarios.

Intelligent Q&A scenario

In the intelligent Q&A scenario, you can:

  • Create an API application on Agent, and subsequently achieve third-party integration using the provided API plugin. For details, see (不发布)Marketing Interaction Assistant Third-Party Integration Guide.
  • Publish the built intelligent documentation as a web page, and directly integrate the web page using general web integration methods, such as iFrame and more.

Conversation analysis scenario

In the conversation analysis scenario, all features are based on VeCDP's functionality. For openness and third-party integration capabilities, refer to VeCDP's openness documentation.

Intelligent marketing strategy Agent

Openness and third-party integration are currently not supported.

Last updated: 2026.06.30 11:30:34