This function is also known as Calculation criteria and statistical caliber, which all refer to the same funciton. Usually, when we use advanced analysis for data analysis, the growth analysis (DataFinder) will default to the user as the object of statistical analysis, and use the SSID as the user's unique identification ID to calculate the indicator. In addition, growth analysis also provides the ability to switch statistical criteria to meet the scenario of counting user behavior data according to criteria other than the user SSID, and then performing user analysis. This article introduces you to the management operation of statistical criteria.

In different growth analysis scenarios, different data statistical criteria may be required for data analysis. Here are some example scenarios.

DataFinder provides you with management operations for global statistical criteria, including adding statistical criteria and setting default statistical criteria for data analysis. Detailed instructions for operation can be found below.

When creating new statistical criteria, you need to select an event attribute or business dimension as the new statistical criteria:

• Supported event properties/business dimension requirements :

  • Only event properties of type string and int can be configured as statistical criteria.
  • When selecting a business object as a statistical criteria, only the name of the business object can be selected, and its properties cannot be further selected.

• Supported analysis metrics : When the statistical criteria is switched for data analysis, the supported analysis metrics are events associated with criteria event properties/business dimensions.

  Event Properties as Statistical Criteria	Business dimension as a statistical criteria

• Statistical criteria UV operator : After switching the statistical criteria, the value calculated by the UV operator of the subsequent statistical criteria is the value of the criteria attribute deduplicated, and it is no longer the user UV value of the conventional user criteria.
  

Enter the statistical criteria management page #

Configuration is required before using different statistical criteria. You can manage and configure the statistical criteria of data analysis in data management > metadata management > statistical criteria .

New statistical criteria #

After entering the statistical criteria management page, click New statistical criteria in the upper right corner to create statistical criteria.

Set default statistical criteria #

After entering the statistical criteria management page, click Set Default Values in the upper right corner to set the default statistical criteria for subsequent data analysis.

After the setting is completed, in the statistical criteria list, the "default" logo will appear after the corresponding statistical criteria.

Here is an example to show you how to use the statistical criteria. For example, a new channel (app_channel) statistical criteria has been created in the statistical criteria, and the application scope of these criteria is "analysis tool" and "user grouping".

Cluster circle selection based on multi-criteria #

When creating a grouping, you can toggle the statistical criteria when setting the grouping circle selection.

Multi-aperture based data analysis #

When using the analysis tool for growth analysis, you can view the current default statistical criteria at the top of the configuration area of the analysis tool, or you can manually modify the statistical criteria in the drop-down menu.

1. In the case of event analysis, you can toggle the statistical criteria to the newly created channel criteria at the top.

   tip

   Due to the different events associated with different statistical criteria, switching the statistical criteria will clear the selected events.

   
   • After switching the criteria, when you configure the indicator, select the indicator in the drop-down box to associate the event for the channel attribute.
   • In the indicator operator, all the data related to UV are the values of the channel attribute criteria deduplicate.
   • When configuring subdivision filtering or grouping, filtering or grouping can be performed based on the subgroups of the above channel attribute criteria.
2. In the query chart of an analysis tool, operations such as exporting data or storing it as a cluster are usually supported. If you switch the statistical criteria, operations such as viewing samples may not be supported.

   tip

   Currently, only Event Analysis, Retention Analysis, and Conversion Analysis support storing query results as clusters.